Posted in Accessibility by Tim Ceuppens on 16th April, 2008

The number of senior citizens that surf the web has increased by 40% according to a study by Beweb. This means that it is becoming more and more important to create a website that’s accessible and usable by everyone. By implementing a few easy steps you can improve the experience for all your users.

  • Use colors that have a contrast that’s just right
  • Use large enough font-sizes
  • Allow all users to resize their text size by using relative font-sizes
  • Use relevant link texts

Want to learn more about Web Accessibility? Download the free “Dive into Accessibility” e-Book.

Posted in All by Tom Michiels on 9th April, 2008

Charlie Holbech, Head of Partner Division, announced today that IndexTools has positively agreed to be acquired by search engine Yahoo!. IndexTools believes that their technology platform combined with Yahoo!’s extensive offering of on-line marketing services will provide their partners and clients an unsurpassed marketing tool set. As both a Yahoo! Search Marketing Partner as well as an IndexTools Key Alliance Partner, QueroMedia is very eager to see which synergy the acquisition of an enterprise-level analytics tool by a major search engine will create.

Posted in General by Tim Ceuppens on 9th April, 2008

The nominees for the 12th anual Webby Awards have been announced. You can also vote for your favorites at the People’s Voice awards. The Webby Awards recognize the best web sites, online apps and advertising. In short, there’s a lot of inspiration to found there.

Posted in All, Google Analytics, Webanalytics by Joris Roebben on 4th April, 2008

Another nice new feature in Google Analytics popped up today. Like all new Google features it’s still in beta, but it provides you with some beautiful insights in your site’s traffic.

You can make a choice when rendering your graphs whether the data should be grouped by day, week or month:

Data grouped per day

Data grouped per week

Data grouped per month

Posted in usability by Tim Ceuppens on 4th April, 2008

These past two years we’ve seen the emergence of Web 2.0 and all it’s associated dangers. It’s easy to fall for what’s cool instead of focusing on what’s good. Fortunately, these 5 sites know how to use CSS and JavaScript to improve the user experience instead of relying on them to provide that experience.

[Read more]

Posted in General, Tools, Webanalytics by Tom Bogaert on 3rd April, 2008

I haven’t had a great deal of time to look to these (new) tools (for me at least) that go beyond the traditional pageview, # unique visitor model.

They claim to measure engagement:

- Woopra

- Nuconomy

Anyone experience with these?

PS: I know that omniture sitecatalyst version 14 will have video completion reporting.

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